Name: Kronenberger Rosenfeld, LLP
Price range: $

Ginny Sanderson

Partner

Ginny specializes in legal issues related to internet advertising and ecommerce. Her clients include advertising networks, platform providers, and online merchants.

Phone Number

415-955-1155 Ext. 113

Email Address

[email protected]

Ginny’s practice is focused on performance marketing and subscription platforms.

Ginny serves as outside counsel to tech and advertising companies, big and small, on B2B and B2C issues. Over the course of her career, she has participated in the growth of several clients from startup to success. Her practice is focused on advisory work for advertising networks, e-commerce retailers, and software and mobile app developers. She counsels them on a range of contractual and intellectual property issues and has drafted countless advertising agreements, SaaS contracts, SLAs, EULAs, vendor/supplier contracts, MSAs, and privacy policies. She also advises her clients on matters related to data collection and security, user generated content, and FTC and FDA compliance. Ginny understands the challenges unique to her clients' business and aims to help them achieve legal compliance while remaining competitive.

While others perceive conflict between the measured pace of the law and the rapid rate of technological advance, we see an opportunity for our clients to influence both arenas through innovation and top-notch advocacy.

Ginny obtained her J.D. from the J. Reuben Clark Law School at Brigham Young University in 2005, where she served as the Executive Editor of the BYU Law Review. She is a member of the State Bar of California and the Oregon State Bar. She previously served as Co-Chair of the Internet and Privacy Law Committee of the California Lawyers Association. She has a passion for local government, previously served as Chair of the Planning Commission for the City of Antioch, California, and is currently on the Planning Commission of Forest Grove, Oregon.

EDUCATION

Brigham Young University, B.A. in Film Studies

Brigham Young University, J. Reuben Clark Law School, J.D.

BAR ADMISSIONS

State Bar of California

Oregon State Bar

U.S. District Court for the Northern District of California, Central District of California, Southern District of California, Eastern District of California, District of Colorado, Southern District of Texas

The United States Court of Appeals for the Ninth Circuit & Tenth Circuit

MEMBERSHIPS

American Bar Association

Bar Association of San Francisco

Internet Law Leadership Summit (ILLS)

Additional Attributes for Ginny Sanderson

Representative Matters
Speaking Engagements
Blog Posts

Currently serves as outside counsel to the "best group of clients ever" including several ad networks, health and wellness brands, pet care companies, and cloud-based platforms.
Defended a large nutraceutical merchant in an FTC enforcement action, including through receivership and settlement.
Represented a large South American financial institution whose proprietary documents were anonymously posted online by a suspected disgruntled employee. Obtained a temporary restraining order and conducted early discovery through the California Courts, which enabled the client to identify the perpetrators and continue prosecution in its home country.
Represented a major advertising network in a trade secret dispute with former employees who formed a competing network, which was resolved through settlement and consent judgment in client’s favor.
Represented a nutraceuticals merchant in dispute with a Florida payment processor who held more than $2 million of client’s funds in reserve and refused to release them. Defeated processor’s motion to dismiss the complaint, resulting in favorable ruling by the Middle District of Florida that, despite contractual terms favoring the processor, the processor did not have unbridled discretion to hold the funds in reserve indefinitely.
Defended an Internet advertiser client against Southern Home Improvement Company in a case concerning state and federal unfair competition claims. Resolved case early through favorable settlement that required no monetary payment from client.
Requested and obtained maximum statutory damages ($150,000) in default judgment against administrator of a website notorious for providing high-resolution scans of copyrighted images. Defeated potential DMCA defense raised by the court when the court adopted the firm’s theory that the only plausible uses for high-res scans constituted willful infringement.
Represented a producer of television advertisements for attorneys in copyright infringement lawsuit against a law firm that had copied client’s video advertisements nearly frame-by-frame. After filing of complaint, the firm negotiated a quick and favorable settlement of the case.
Represented a social networking app developer backed by more than $350 million in venture financing in a TCPA class action lawsuit. Obtained speedy settlement and voluntary dismissal of putative TCPA class action against client, after early discovery and independent research by the firm that demonstrated that the SMS text message at issue was initiated by the plaintiff’s acquaintance, not the client.
Defeated motion for class certification in hotly-contested, multi-million dollar consumer class action against Internet advertiser by using arguments made by plaintiff in refusing to arbitrate—namely, that the version of the website plaintiff viewed did not contain certain disclosures—against him to demonstrate that plaintiff could not establish the requisite commonality or typicality. The case was resolved shortly thereafter through voluntary dismissal by plaintiff and no payment by the client.

Recent Trends in Internet Law and Online Regulation, CEB (Sept. 2021)
Recent Amendments to California’s Automatic Renewal Law, Bus. & Prof. Code § 17600 et seq., California Lawyers' Association, ILPC (Oct. 2018)
Legal Issues for Amazon Sellers, Firm Webinar (Feb. 2016)
Naruto's Copyright, California Lawyers' Association, ILPC (Jan. 2016)
Legal Compliance for Sellers of Health, Beauty, Skin Care and Anti-Aging Products, Firm Webinar (July 2015)
Speed Session: Update on Data Breach Notification Laws, Internet Law & Leadership Summit (May 2015)
Consent for Website Terms and Conditions, Internet Law & Leadership Summit (Nov. 2013)

Representative Matters

Currently serves as outside counsel to the "best group of clients ever" including several ad networks, health and wellness brands, pet care companies, and cloud-based platforms.
Defended a large nutraceutical merchant in an FTC enforcement action, including through receivership and settlement.
Represented a large South American financial institution whose proprietary documents were anonymously posted online by a suspected disgruntled employee. Obtained a temporary restraining order and conducted early discovery through the California Courts, which enabled the client to identify the perpetrators and continue prosecution in its home country.
Represented a major advertising network in a trade secret dispute with former employees who formed a competing network, which was resolved through settlement and consent judgment in client’s favor.
Represented a nutraceuticals merchant in dispute with a Florida payment processor who held more than $2 million of client’s funds in reserve and refused to release them. Defeated processor’s motion to dismiss the complaint, resulting in favorable ruling by the Middle District of Florida that, despite contractual terms favoring the processor, the processor did not have unbridled discretion to hold the funds in reserve indefinitely.
Defended an Internet advertiser client against Southern Home Improvement Company in a case concerning state and federal unfair competition claims. Resolved case early through favorable settlement that required no monetary payment from client.
Requested and obtained maximum statutory damages ($150,000) in default judgment against administrator of a website notorious for providing high-resolution scans of copyrighted images. Defeated potential DMCA defense raised by the court when the court adopted the firm’s theory that the only plausible uses for high-res scans constituted willful infringement.
Represented a producer of television advertisements for attorneys in copyright infringement lawsuit against a law firm that had copied client’s video advertisements nearly frame-by-frame. After filing of complaint, the firm negotiated a quick and favorable settlement of the case.
Represented a social networking app developer backed by more than $350 million in venture financing in a TCPA class action lawsuit. Obtained speedy settlement and voluntary dismissal of putative TCPA class action against client, after early discovery and independent research by the firm that demonstrated that the SMS text message at issue was initiated by the plaintiff’s acquaintance, not the client.
Defeated motion for class certification in hotly-contested, multi-million dollar consumer class action against Internet advertiser by using arguments made by plaintiff in refusing to arbitrate—namely, that the version of the website plaintiff viewed did not contain certain disclosures—against him to demonstrate that plaintiff could not establish the requisite commonality or typicality. The case was resolved shortly thereafter through voluntary dismissal by plaintiff and no payment by the client.

Speaking Engagements

Recent Trends in Internet Law and Online Regulation, CEB (Sept. 2021)
Recent Amendments to California’s Automatic Renewal Law, Bus. & Prof. Code § 17600 et seq., California Lawyers' Association, ILPC (Oct. 2018)
Legal Issues for Amazon Sellers, Firm Webinar (Feb. 2016)
Naruto's Copyright, California Lawyers' Association, ILPC (Jan. 2016)
Legal Compliance for Sellers of Health, Beauty, Skin Care and Anti-Aging Products, Firm Webinar (July 2015)
Speed Session: Update on Data Breach Notification Laws, Internet Law & Leadership Summit (May 2015)
Consent for Website Terms and Conditions, Internet Law & Leadership Summit (Nov. 2013)

Blog Posts